Saturday, November 22, 2008

Getting a Result-Oriented Web Design

By Troy Cruz William Engle Dawn Khoury James Nissen Robert Hill Chris Laning Jack Enders Bruce Gross Rick Bean Keith Wood Ray Johnson Alex Velez Juan Hines Paul Holtz Kenya Rios Peggy Dye Neal Dawes Lucas King David Hebert Karl Howell Jarrod Lucky Ruth Coats Doris Lund Ryan Hudson Henry Bush Lonnie May Arlen Bell Wanda Kuebler Kevin Stiles Nick Horton Jorge Pina Frank Vera Chad Copp Fred Brod Jose Cruz Jeremy Stanley Mark Jones Kelly McMahon Barney Bernard Ailleann Alan

You may think that having a website that brings in a lot of traffic is always going to be the best bet. What you don't realize is that just because you have a lot of traffic to your site doesn't mean that you are going to be able to get those people to buy anything. Plus, getting a great website is difficult because everyone has different opinions on what is going to work best (and what is not going to work at all). You should be looking for a website that is designed to get results, not just bring in a lot of people to your site.

The first thing you want to ask yourself is what results you want and write down the answer. Some web owners are just going to want to increase traffic, but other results that you might want to have are getting people interested in your product, getting them to buy your product, getting the word out about a service that you offer or just making money through advertisements on your site. If you know what you are after, you are going to be able to tailor your web design for that and you are going to have better (and faster) results.

Next, you are going to want to talk to a web designer. Only those who are sure that they know how best to design websites are going to want to do the web design themselves. A professional is going to be able to get a clean layout and edit the copy so that it gets picked up by the search engine bots and ranked higher in the results. Also, don't forget about search engine optimization at this point when designing your web site.

If you want to get the best results possible, you are going to want to remember to keep the site as clean and simple as possible. By doing this, you are going to be able to change your website by yourself whenever you want. By updating and changing your website even a little bit, you are going to keep a good search engine results ranking - a website that isn't changed often is eventually going to start losing spots in the ranking.

The final thing you want to do is to make sure that you track your results. If you are after results and you change your existing website, you should be able to see the results within a couple of months. If you don't see the results, make sure that you go and do some more changes and keep tweaking your website until it's perfect. Eventually you will get there.

Remember to plan a website that is going to get the results that you are after, not just a lot of visitors. Having a lot of people click on your site is important, but if they don't actually spend any time there, it isn't going to bring much advantage to your company. Focus on results and focus on getting your business to grow when designing your website. - 15634

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